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Wow Julia you really captured my mood today and much like yourself I abhor waste. Why not focus on the ingredients we have already in our local areas instead of relying on fake meat despite its attractiveness. Those facts mentioned are very remarkable!

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They're pretty dismaying facts - and, as you say, we don't need Peruvian asparagus and Mexican strawberries in December ( not quite what you said, I know) when the local versions ate so much more full of flavour.

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Its what I mean though! I recall a documentary on potatoes being grown in the Egyptian desert for our consumption....say no more

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Thank you for the important rant Julia. This is such an important topic. Imagine if ALL companies were forced to charge the true cost of their goods. Perhaps armaments manufacturers would go out of business since they would be forced to take into account the consequential costs to society of deaths caused by their products. (Well we can dream!) May I recommend an excellent book on this topic, "Six Capitals" by Jane Gleeson-White (Allen and Unwin pub).

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Thank you for the book recommendation. I would have liked to rant further - about the fact that Penny's campaign doesn't embrace the difference in cost to us, the planet, and producers between intensive animal farming and free-pasture farming. If only they had taken their pricing to the meat they sell. That would have had an even greater and more shocking impact. I'd hazard a guess it would have been over 100 percent in price hike.

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